grabbing the reader's interest
Editing includes far more than correcting stylistic and grammatical mistakes. It is:

• Editorial planning — creating a mix of stories over a series of issues that will consistently interest readers..

• Generating story ideas and angles that will attract readership and accomplish your objectives

• Writing headlines to sell each story, captions that capture the readers's attention, and selecting graphics that pique the curiosity.

• Insisting on quality research that ensure that each story will hook the reader and communicate useful and memorable information.

From briefs to news stories to features, David Stewart can write, provide writers, or work with your writers so that your publication will be filled with compelling information.

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